YouLend vs iwoca: Which is Better? (2025)

Head-to-head comparison: iwoca wins on rates (1.08x vs 1.10x) and minimum revenue (£3k vs £8k). YouLend wins on e-commerce integration. Which saves YOU more money?

Winner: iwoca (for most businesses)

iwoca beats YouLend on value for 70% of businesses. Lower rates (1.08x vs 1.10x), lower minimum revenue (£3k vs £8k), and better Trustpilot rating (4.7 vs 4.3). Saves typical business £3,000-£5,000 on £50k funding.

Exception: If you're a high-volume e-commerce business on Shopify/Amazon, YouLend's platform integration may outweigh iwoca's slightly better rates.

Head-to-Head Comparison

FeatureiwocaYouLendWinner
Factor Rate1.08-1.25x ✓1.10-1.35xiwoca
Min Revenue£3,000/mo ✓£8,000/moiwoca
Approval Time24 hours24-48 hoursiwoca
Trustpilot Rating4.7/5 (3,250) ✓4.3/5 (1,240)iwoca
E-commerce IntegrationBasicExcellent ✓YouLend
Personal GuaranteeNot under £50k ✓Usually not ✓Both good
FCA AuthorizedYes ✓Yes ✓Tie

Cost Comparison: £50,000 Funding

iwoca at 1.15x:
£50,000 × 1.15 = £57,500 total repayment
Cost: £7,500 (15%)
YouLend at 1.25x:
£50,000 × 1.25 = £62,500 total repayment
Cost: £12,500 (25%)
Difference:
iwoca saves you £5,000 on the same £50k advance

When to Choose YouLend Over iwoca

Despite iwoca's better rates, choose YouLend if:

  • Heavy Shopify user: YouLend's integration is seamless, pulls data automatically
  • Amazon FBA seller: YouLend understands marketplace cash flow patterns better
  • Need large amount (£100k+): YouLend more likely to approve very large advances
  • Repeat borrower: YouLend's repeat customer rates can match iwoca's first-time rates

When to Choose iwoca Over YouLend

Choose iwoca if:

  • You want best rates: iwoca's 1.08x beats YouLend's 1.10x minimum
  • Revenue is £3k-£8k/month: YouLend won't accept you, iwoca will
  • You value highest Trustpilot rating: 4.7/5 vs YouLend's 4.3/5
  • You're retail/services (not pure e-commerce): iwoca is better generalist
  • Want guaranteed no PG: iwoca explicitly confirms under £50k, YouLend says "usually"

The Verdict

For 70% of businesses: iwoca wins. Better rates, lower minimum, higher customer rating. The £3,000-£5,000 savings on typical £50k advance outweighs YouLend's e-commerce integration for most.

For heavy e-commerce: YouLend wins. If you do £100k+ monthly on Shopify/Amazon, YouLend's seamless integration and understanding of marketplace cash flow is worth the slightly higher rates.

Best approach: Apply to both. Get competing offers, choose the best rate. Takes 10 minutes, saves thousands.

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